How to Be a Dad

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Bad Product Idea #2: Thongies Diaper Thongs


Thongie Diaper Thongs New Product Idea FAIL

“The softness of a baby’s butt is the stuff of legend. Maybe even myth. So… How could anyone want hide something so smooth and scrumptiously cute!?! Introducing Thongies, the new diaper on the block! They’re sassy and comfy. Diaper rash? Not with this breathability! Each Thongie is like a flippin’ wind tunnel! And because they’re so dainty, 384 of these puppies fit into just one package! They may not fully perform the function diapers are conventionally expected to, but when you mix style AND savings together… Who could ask for anything more!?! And, remember, Thongies aren’t just for hoochie mothers and beauty pageant mamas! Thongies are for every mom! Well, their babies at least.”

You don’t have to be a parent to imagine the horror. This bad product idea’s consequences speak for themselves. Or maybe they ooze and spatter for themselves. But there you have it. Diapers that can make your baby look like a “hot mess” and probably won’t catch his hot mess. Yes, we know. Thongies are 100% wrongies.*

* Remember that we are in no way recommending or condoning the creation, manufacturing, marketing or use of any of these product concepts. We are presenting them as absolutely horrible product ideas. Please direct any hate mail to NAMBLA, the IRS, the IRA or any other awful acronym.


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88 Responses to “Bad Product Idea #2: Thongies Diaper Thongs”

  1. Meh says:

    I think I just laughed my face off.

  2. Craig Grella says:

    The picture on that cover is so wrong, but so funny. So funny.

  3. For a limited time, buy a case and get a voucher for free psychotherapy redeemable on your child’s 5th birthday. Your child will need it!

  4. This makes no allowances for blowouts. πŸ˜‰

  5. ChopperPapa says:

    Dudes, that is so wrong but effing brilliant!

  6. britter says:

    this is sooooo freakin funny! I gravitated to it just by the picture on facebook. The article is even more funny!

  7. chad says:

    soooooooooo wrong. lol!

  8. Kelley says:

    This is hilarious! Surely, it is a joke. Right?

    And, I will call you Shirley.

    • andy says:

      Are you saying you don’t like them? Sure, we skipped the market research and focus group testing phases, but we were on a budget! You gotta cut corners somewhere!

      So… you’re basically saying that you wouldn’t give these a shot, right?

  9. Tracy says:

    That is one cute butt.

  10. JustTheirDad says:

    That is just too awesome!

  11. Oh dear baby Jesus. My ass crack hurts just looking at that picture.

  12. mike says:

    LMFAO!!!! you guys rock… thanks for the laughs… πŸ™‚

  13. NICE!!!! Something tells me those suckers would leak overnight.

    • andy says:

      Maybe! But in the not-yet-aired television commercials, the super scientific and official pouring of bright blue fluid test went well!

  14. ZethByrd says:

    Sell ’em to the crowd at Toddlers & Tiaras!

  15. Non-Stop Mom says:

    Love it! I swear my kids’ diapers sometimes ended up looking like that at times – and of course that was usually when they ended up having an assplosion and it went everywhere!

  16. Kat says:

    I do kinda love the “no diaper sag” thing, though.

    • andy says:

      Yeah, after a couple of hours, babies with “conventional” diapers tend to look like they’re carrying around a dead wildebeest in the seat of their pants. Hence, Thongies!

  17. jetts31 says:

    How long before Toddlers and Tiara’s are pushing these things?

  18. […] us only think about, but are afraid to say.Β  For instance, they recently wrote an article entitled Bad Product Idea: Thongies Diaper Thongs where they introduce an idea for a new baby product that is sassy, comfy, and 100% wrong.Β  In […]

  19. Daniel says:

    DO. WANT. My boys would look hilarious on those. Where can I buy them!?

  20. […] Baby Dentures? Yeah, you read that correctly. […]

  21. Amit says:

    Well, it’s kinda sad
    all the diapers commercials always looks kinda pedophile to me with all the naked babies, I hate them.

  22. Nicki says:

    You guys are graphical geniuses (is correct for plural genius?? Or is that genii? ANYWAY!) I’m thinking of contacting you for marketing! πŸ˜€

  23. Brenda W says:

    Lol, not any worse than those ridiculous jeans diaper commercials

    • andy says:

      I still can’t believe those actually exist. And I’m just realizing that they get purchased. That’s my new thing that I can’t believe.

  24. Great for showing off baby’s tramp stamp!

  25. Phatty Daddy says:

    Yeah, this is a bad idea of epic proportions!

  26. Please tell me these are not real and you completely made these up! Really?!? Would someone actually buy these?!? Makes for a GREAT laugh though!! Where did you find them?

  27. Blake says:

    I think this is funny as hell!!! Would love to find these at Spencer’s Gifts (gag gift shop). Just the out side cover would be great (could just put regular diapers inside). Oh what a awesome day it would be to see my Niece and Nefew’s (whom have just had children of there own) faces! LOL

  28. Steph says:

    Oh it’s only a matter of time on this one… I bet I’ll see it in my lifetime! UGH!

  29. Bing says:

    HAHAHA!!! I was laughing so hard I can’t breath!!! That’s darn cute, but did the manufacturer ever thought of what will happen with the baby’s poops??!!!!!

    • Andy says:

      Ha ha ha ha! Sorry about the near-suffocation! πŸ™‚ It’s actually not a real product, I just did a really convincing job of it. So as a graphic designer I’m very flattered by your response.

  30. Rich Wahne says:

    LOL I don’t know why I find that funny; but I does!

  31. j says:

    who in the world came up with something so plainly stupid???!!!!

  32. Jenny Hansen says:

    BAHAHAHA! That’s the funniest thing I’ve seen all day. We’ve got a thing for undies over at More Cowbell so I’ll completely be featuring this in a post.

  33. Kat says:

    Utterly speechless…that’s all I can say

    -Mother of three daughters

  34. Kim Bagby says:

    How in God’s name did this product get approval to be marketed? This is the most obscene product I think I have ever seen. We have enough freaks out there who love to abuse babies in the name of love. These Thongs will give them more to see and make them more tempted to assault innocent children. These should be immediately pulled from the market. They serve no good purpose for a baby. Isn’t it enough that parents allow their young children and teens to dress inappropriately, do we have to subject babies to this? Please parents make some noise about this obscene product. I have raised my children and I know they would never consider using these. Go to your local stores which are selling these and have them pull them from their shelves.

    • Andy says:

      Take it easy there, Kim. This is a joke, it’s fake. You are on a humor/entertainment website and this, and all other products in our series of Bad Product Ideas is a slam on stupidity.

      I’m flattered you thought my design was a real product though. Rest assured, this kind of crazy product does not exist. πŸ˜‰

      • Alexandra says:

        Love the job done Andy, it’s awesome. Really cool design πŸ™‚ I really love all your guys stuff it’s hilarious.

      • Korie says:

        I believed it was 100% real and made a petition fb page!!! Hahaha dude I had like, 20 posts after % minutes of it being created! You did a damn good job, and im so relieved they’re fake! You should win an all time funniest joke ever made award πŸ™‚ Now I can’t stop laughing at that, along with at myself -____- I’m so gullible.

      • Korie says:

        Honestly, I was going to go to the stores, pull them off the shelves and throw them away in front of EVERYONE. I was willing to go to jail for it, LMAO!

  35. Marilyn says:

    Trying desperately not to wake the children as I shake with laughter!

  36. Alexandra says:

    BUAHAHAHAHA! Love it, to freaking funny.

  37. Sue says:

    This reminds me of an SNL skit from a while back. They called it “Huggies Thong” and the joke was that they didn’t work at all, but who cares! They’re hot. LOL

  38. Lol, this is so wrong. I’d think the poop would come out similar to my post sex pee stream, and that’s…well that’s just messy.

  39. Korie says:

    Please tell me these are fake!!! Like I needa know asap because I just made a petitioning fb page for them. Lmao. Real or Fake??

  40. Wanda says:

    So wrong and discusting! More like a pedo made these up. Sick!

  41. Bonnie says:

    Great 4/1 ad – this made me laugh out loud on a bad day in the office!

  42. nurse says:

    Well, for your pure information. At the begining those were use in the pediatric service for babys with a illness called jaundice (hyper bilirubinemie). THose baby are place under light therapy and for it to work it needs the baby to be nearly nacked. The most part of the baby skin is exposed the better it works…

    On this, greetings to all !

  43. chris vandewalker says:

    A child molester must of made these sick people out here

  44. Mibe reefs says:

    Lol at the people taking this seriously

  45. Lucas N. says:

    I do kinda love the β€œno diaper sag” thing, though.

  46. Alisha Ross says:

    I really appreciate this post. I‘¦ve been looking all over for this! Thank goodness I found it on Bing. You have made my day! Thank you again.

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